FanSaves named "Official Digital Couponing Platform of the ECHL"
The ECHL announced on Wednesday that FanSaves has been named as the “Official Digital Couponing Platform of the ECHL.”
As part of the agreement, FanSaves will offer teams a discounted rate to utilize the platform. Teams will be able to sell FanSaves as digital, trackable sponsorship inventory assets to their partners while directly engaging their partners with their fans through discounts and deals, even on non-game days and in the offseason. Think Instagram meets Groupon but for sports teams!
“This new partnership with FanSaves will give our teams the ability to provide outstanding value to both their fans and corporate partners, offering special deals and discounts to ECHL fans from those businesses and partners who support their local team and community,” said ECHL Commissioner Ryan Crelin.
“Paper coupons and discounts on the back of tickets have quickly become a thing of the past,” said FanSaves Co-Founder & CEO Shannon Ferguson. “Right now, teams do not have a cohesive, digital and trackable platform to help engage fans and season ticket holders with deals from their corporate partners. That's where we come in and we're excited to help ECHL teams take their sponsorship into the digital age this season.”
About the ECHL
Began in 1988-89 with five teams in four states, the ECHL has grown into a coast-to-coast league with 27 teams in 20 states and two Canadian provinces for its 34th season in 2021-22. There have been 720 players who have gone on to play in the National Hockey League after starting their careers in the ECHL, including 22 who have made their NHL debuts in the 2021-22 season. The ECHL has affiliations with 27 of the 32 NHL teams in 2021-22, marking the 25th consecutive season that the league has affiliations with at least 20 teams in the NHL. Further information on the ECHL is available on its website at ECHL.com as well as on Twitter and Facebook.
FanSaves is a digital couponing platform that offers fans discounts and deals from the sponsors of their favorite teams. Since 2017 FanSaves has worked with professional sports teams to increase their digital sponsorship inventory and fan engagement. FanSaves is also an official partner of the USHL, AHL and is partnered with teams across North America in addition to the over 600 brands currently offering deals on the platform.